Classic workshop Bike logo4/7/2024 Persuaded by racing department workers, a new company was set up within days, named in his honour – Bult-aco – and offered its first bike within months. However, in 1957, following an economic downturn, Bulto left when he fell out with co-director Pere Permanayer when the latter decided to close the racing department Bulto oversaw. Bulto had been a director at Montesa motorcycles in Spain which had been founded in 1944. Finally, a new two-part logo was launched in 2013, one with a triangular icon reminiscent of the Union flag.Īlthough currently defunct, Spanish firm Bultaco has one of the most successful histories in motorcycle racing and its logo (and name) is one of the most storied.īultaco was founded in 1958 by Francesc Xavier Bulto Marques, commonly known to his friends as ‘Paco’ Bulto. When John Bloor relaunched Triumph in 1991 a new, sharper version of the logo was created which was then softened in 2005. Car production followed from 1928 then the motorcycle division was sold off in 1936, shortly after a new Triumph logo had been adopted which remained essentially unchanged up to the company’s collapse in 1983. Its first logo was, like Harley, a shield bearing the words Triumph and Coventry. Bettmann, thinking he needed a name better than his own, settled on Triumph and duly built his first powered Triumph motorcycle in 1902. Triumph motorcycles’ dates back to 1885 when German immigrants, Siegfried Bettmann and Maurits Schulte, started making bicycles in Coventry. Triumph is Britain’s biggest and most successful motorcycle manufacturer with links, too, to historic British sports cars such as the TR6 – so it might come as something of a surprise that, first, it was founded by a German and, second, it can’t make cars under its own name as those rights are now owned by BMW!
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